advertising

Become a Destination – Build an Online List

August 30, 2010

One of the best ways to have a great web destination is to provide your audience with great content that’s updated regularly. But what if you don’t have the time to write or find joy in making videos? Even if you like creating content, you still might be at a loss on what to create. [...]

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Social Media: Are you one of the Tone Deaf?

February 26, 2010

This was originally posted on davewirsching.com You probably won’t hear me. You’re probably busy using Social Media like Twitter to chase sales leads, or standing on your virtual corner repeating yourself over and over, like the poor souls who seem to inhabit every major intersection in big cities. It’s not your fault. You might have [...]

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Your Market is Changing – Think Differently

October 20, 2009

The presentation outlined the seismic changes underway in marketing and advertising, and to a certain extent, sales and customer service. I firmly believe to fully take advantage of any opportunity, you must understand the environment. After I had outlined the changes underway and their potential impact, I urged the group to take a new approach to dealing with their customers, clients and prospects.

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