newsletter

Cub Reporter to Editor in Chief in 8 Easy Steps

December 15, 2008

In Managing your e-Publication for Success, I outlined the importance of the Editorial Calendar. Here are eight steps to starting an editorial calendar for your blog or other e-publication: 1. Set your agenda. Your publication should have definition – is it news, advice, opinion, or how to? Your agenda will guide you in the creation [...]

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Are you Managing Your E-Publication for Success?

December 4, 2008

Submit the first post on your blog, or write your first e-newsletter – whether you like it or not, you’re officially a publisher. Congratulations! By the way, what’s your plan? Above all, you have to have content. There are great sites on developing content like copyblogger, but content won’t be enough. You have to manage [...]

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